The first BrewDog in our Sainsbury’s Beer Competition series is one that we’re relatively familiar with. So far we’ve only got around to reviewing Punk IPA and Dogma, but we have quite a few ‘Dogs ‘in stock’ and it’s about time we wrote something about them.

Hardcore IPA is one of those beers that has a little bit of the ‘wow’ factor (or the ‘woah’ factor depending on your taste buds).

It has a crazy, tropical Um Bongo aroma that’s sweet and exciting. It smells like sweet, e-number fuelled heaven trapped in a bottle.

Hardcore IPA by BrewDog

Fruit salad penny sweet smells give way to a bitter overload, hops completely dominating and filling your mouth. Aromatic beers usually mean bitterness, but the pineapple aroma makes you expect something with an exotic fruit taste.

Beers with an imperial tag usually come at a certain strength and richness. Hardcore has the strength but it’s hidden treasures are perhaps just a little too inaccessible.

If you can work through the IBU frenzy you will get some of that, but boy does that take some acclimatisation.

This is a big beer. Drink it too fast and it becomes medicinal, but sip it slowly and it’s a world of hops, passionfruit and titilating tongue tingles. Oh, and it’s strong as hell to boot, so don’t down one before bedtime.