Comments on: Nick Stafford’s Hambleton Ales Taylors Tipple http://real-ale-reviews.com/nick-staffords-hambleton-ales-taylors-tipple/2009/11/ Independent reviewers of real ales, beers and lagers from around the world, including beer reviews, breweries, watering holes and real ale events Fri, 10 Feb 2012 10:27:12 +0000 hourly 1 http://wordpress.org/?v=3.0.2 By: FletchtheMonkey http://real-ale-reviews.com/nick-staffords-hambleton-ales-taylors-tipple/2009/11/comment-page-1/#comment-436 FletchtheMonkey Sat, 07 Nov 2009 11:17:42 +0000 http://real-ale-reviews.com/?p=1045#comment-436 I think they are designed well for the target audience. In fact, this one was one of the top sellers in the 3 weeks or so it was listed in Sainsbury's as a finalist. In that time frame I think a good label is essential for actually winning the competition (it's based on sales), I'm not sure enough people would come back to repurchase to make enjoyment of the beer the largest factor in how many it sold. I think they are designed well for the target audience. In fact, this one was one of the top sellers in the 3 weeks or so it was listed in Sainsbury’s as a finalist.

In that time frame I think a good label is essential for actually winning the competition (it’s based on sales), I’m not sure enough people would come back to repurchase to make enjoyment of the beer the largest factor in how many it sold.

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]]> By: Alan Walsh http://real-ale-reviews.com/nick-staffords-hambleton-ales-taylors-tipple/2009/11/comment-page-1/#comment-433 Alan Walsh Sat, 07 Nov 2009 11:03:08 +0000 http://real-ale-reviews.com/?p=1045#comment-433 What do you think of the branding...I'm not sure I like the labels of this brewery...doesn't sing out real ale to me, there's something a little bit too clean and fashionable about them. Remind me of the labels of new world wines. If other people view them in the same way it might explain their taking off in the supermarkets with (no offence intended) their appealing to Sainsbury's Dads who were drinking Australian Shiraz a few years ago and have migrated to ales but not appealing to the avant garde out and about in bars and clubs? What do you think? What do you think of the branding…I’m not sure I like the labels of this brewery…doesn’t sing out real ale to me, there’s something a little bit too clean and fashionable about them. Remind me of the labels of new world wines. If other people view them in the same way it might explain their taking off in the supermarkets with (no offence intended) their appealing to Sainsbury’s Dads who were drinking Australian Shiraz a few years ago and have migrated to ales but not appealing to the avant garde out and about in bars and clubs?

What do you think?

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